BRAND IDENTITY CONCEPTS
A series of brand identity concept designs that I have done and posted on my social media. Each one has a different color palette, industry, and branding identity. Some of these are brands that already exist and that I have chosen to rebrand on my own time. Others are concepts that I have developed myself with no relation to other possible organizations that already exist.
KIKI'S DELIVERY SERVICE (2022)
Packaging | Brand Concept | Mock Up
Kiki's Delivery Service is a 1989, Studio Ghibli animated film about the life of a young with named Kiki. The film revolves around her gaining independence in a new town as part of her training and opening up a "Witch Delivery Business".
To go along with the film I designed a delivery service brand concept based on her business. The color palette is based off of her clothes, the logo has the same typeface from the film, and the illustrations combine the playfulness of the film with the fast and simple mailing business aspect. Since Kiki mainly does deliveries while flying on her broom, the slogan "A swift delivery through the skies" was created.
SIMPLYME COSMETICS (2022)
Cosmetics | Brand Concept | Mock Up
SimplyMe Cosmetics is branded as an echo friendly and sustainable makeup brand that promises to provide honest, healthy skincare. The minimal designs with elements of the plant illustrations reflect the clean and organic skincare products that SimplyMe Cosmetic strives for.
Below are mockup designs for packaging, products and a website redesign of the homepage.
GLEN ELLYN
SWEET SHOPPE (2022)
Candy Shop | Rebranding | Mock Up
The Glen Ellyn Sweet Shoppe is a classic candy shop that has been a part of the community for over 40 years. Because of this I wanted to design a playful and fun brand that reflects them. I was not hired or asked to do this, but I wanted to try this since I grew up with this shop in my hometown.
Below are mockup designs for packaging, products and a website redesign of their homepage.
